1992 In 1992 "value" was the fad sweeping the airline industry. At Southwest we stuck with the everyday low fares we've always had, and always will.
1992 If you're thinking that another airline is number one in Customer Satisfaction, think again. In 1991, Southwest Airlines had the fewest customer complaints per 100,000 passengers of all major airlines, a feat we duplicated in 1992, 1993, 1994, 1995, and 1996.